Social Media Management
Mind Authority
Duration:
November 2020 - 2024
Took initiative in digital optimization project at MindAuthority LLC, focusing on enhancing web presence, streamlining content management, and automating processes. This involved a series of systematic tasks and responsibilities designed to boost engagement and operational efficiency.
Process and Duties
Planning and Strategy Development:
Identify Goals: Set clear objectives for web design, email marketing, and content creation.
Stakeholder Meetings: Collaborate with stakeholders to understand requirements and expectations.
Web Design and Development:
Web Design:
Create wireframes and mockups using Figma.
Design intuitive and visually appealing user interfaces.
WordPress Development:
Develop and maintain websites on the WordPress platform.
Customize WordPress plugins to meet specific needs.
Content Creation:
Email Marketing:
Design email campaigns using Active Campaign.
Monitor and analyze open rates, achieving a 10% increase.
Graphic Design:
Produce graphics with Canva, Photoshop, and Figma for various platforms.
Video Editing:
Edit and produce videos using Premiere Pro and Descript.
Create IG content videos, resulting in up to 10k views per video.
Podcast Management:
Edit audio, create show notes, and ensure quality assurance for podcast episodes.
Artworks Creation:
Design artwork for YouTube thumbnails, Instagram posts, and product thumbnails.
Content Management:
Kajabi Management:
Oversee content creation and organization on the Kajabi platform.
CRM Management:
Utilize Monday and ClickUp for efficient customer relationship management.
Automation and Integration:
Setup Automation:
Implement workflows using Zapier and Integromat (Make).
Automate sales logs from Samcart to Monday, ClickUp, and Google Sheets.
Monitor and Adjust:
Continuously monitor automated processes and make necessary adjustments.
Evaluation and Optimization:
Performance Analysis:
Analyze the performance of web designs, email campaigns, and content.
Make data-driven adjustments to improve engagement and efficiency.
Feedback Implementation:
Collect feedback from stakeholders and users to refine processes and outputs.
Key Achievements
The Result
During my tenure, MindAuthority LLC experienced significant growth, becoming an $18 million company. My contributions in web design, content creation, and process automation played a crucial role in enhancing the company’s digital footprint and operational efficiency, which contributed to this remarkable achievement.